Search Engine Optimisation

Search Engine Optimisation that’s built in — not bolted on

SEO isn’t an afterthought — it’s a fundamental part of how we design and develop websites.

At DesignKarma, we combine technical SEO, content strategy and performance optimisation to help your website get found by the right people — and perform once they arrive.

SEO without the guesswork

Modern SEO isn’t magic or manipulation — it’s about doing the fundamentals exceptionally well. We focus on:

• Clear, structured content
• Fast, accessible websites
• Strong technical foundations
• Consistent, high-quality signals to search engines

It’s a long-term approach that delivers sustainable results — not short-term tricks.

Built on solid technical foundations

Great SEO starts with great development. We ensure your website is:

• Fast and optimised for Core Web Vitals
• Built with clean, semantic HTML
• Fully responsive across all devices
• Structured for easy crawling and indexing
• Free from common technical issues

Search engines can only rank what they can understand — we make that easy.

Content and structure that works

We help you create and manage content that performs in search results. This includes:

• Logical page structure and heading hierarchy
• Keyword-aware (not keyword-stuffed) content
• Optimised page titles and meta descriptions
• Clean, descriptive URLs
• Internal linking strategies

All designed to improve visibility while keeping content natural and engaging.

Full control with Craft CMS

With Craft CMS, you have complete control over your SEO — and we make sure it’s set up properly from day one.

We implement:

• Easy-to-manage SEO fields for every page
• Indexing and canonical controls
• XML sitemaps and structured data
• Integration with leading SEO plugins and tools

Giving you the flexibility to manage and evolve your SEO over time.

Better experience = better rankings

Search engines increasingly reward websites that provide a great user experience. We optimise for:

• Page speed and load times
• Mobile usability
• Accessibility and clarity
• Engagement and conversion

Because SEO isn’t just about getting traffic — it’s about what users do once they arrive.

Ongoing SEO support and insight

SEO doesn’t stop at launch. We can work with you to monitor, refine and improve your website over time using tools such as:

• Google Search Console
• Google Analytics
• Lighthouse and PageSpeed Insights

We help you understand what’s working, identify opportunities, and make informed improvements.

Supporting your wider SEO strategy

If needed, we can also support:

• Content planning and strategy
• Link-building opportunities
• Technical audits and SEO reviews
• Integration with social and marketing channels

Helping you build a stronger overall presence online.

Let’s improve your visibility

Whether you’re launching a new site or looking to improve your rankings, we’ll help you build a solid SEO foundation that delivers long-term results. Talk to us about your SEO goals — and let’s get your website working harder for you.

Thanks for reading